The way that companies are responding to disruptive trends is becoming increasingly important in determining their long-term performance. An Invesco study on disruption found that companies themselves are pessimistic about the future and about half of the companies thought that 25-50% of the FTSE 350 would be displaced in the next 10 years.
Our research focuses on four fundamental forces of disruption that businesses are faced with today. Here's how we define them in this report:
Digital disruption The potential of emerging digital technologies like artificial intelligence, machine-learning or robotics to fundamentally change companies’ business or operating models.
Environmental disruption The potential of climate and environmental pressures to significantly impact the performance of a company.
Changing consumer tastes/preferences The changing preferences of customers, towards alternative products or services, that may have material impact on companies’ performance.
Regulatory change New regulations, either domestic or international, that may significantly affect companies’ business models and/or operating models.
For investors, focusing on a company’s management of disruption drivers and direction of change, as part of ESG analysis, is more important than ever before.
Taking environmental disruption as one aspect of these transitional forces, issues such as climate change and waste and water management, are more relevant than ever for investors. Indeed, the EU estimates that around €520-€575bn are needed in annual energy and infrastructure investments to achieve a net-zero greenhouse gas economy; while natural disasters caused a record €283bn in economic damages in 2017 (source: A clean planet for all, European Commission, 28 November 2018).
Despite a growing consensus on the need for better environmental solutions and operations, less than one in five FTSE companies say they are disclosing detailed information on the strategic response they are taking to digital or environmental disruption within their corporate reporting. Indeed, the Invesco study found that while 40% of companies believe environmental disruption is important for their future, only 9% believe they report on this in a meaningful way.
Fund selectors: less confident about fund managers’ competence around environmental disruption
The study also surveyed fund selectors, and more than one third of fund selectors argue that it is important for fund managers to think about environmental disruption. Yet, the fund selectors in our survey have mixed views about the ability of managers to identify and mitigate the impact of disruptive trends within their funds.
While 66% are confident in fund managers’ competence when it comes to digital disruption, less than one-third say the same about environmental disruption. This indicates a challenge to fund managers to improve the narrative around how environmental factors are incorporated into investment decision making.