Wealth Management Get to know your clients with deep discovery
Key takeaways
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The challenge:
We believe financial professionals need to get to know their clients to create the best possible wealth management strategy.
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Our solution:
Deep discovery is designed to help you learn about your clients, build trust, and craft a strategy tailored to their needs.
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Our program:
Our empathetic, strategic approach aims to help you deepen relationships, anchored by our “Power of Deep Discovery” program.
The challenge: Building connection
When taking steps to better manage your clients’ wealth, we believe your clients need more than just ideas. They need a comprehensive, implementable strategy tailored to their needs. In order to create the best custom plan possible, we believe financial professionals need to know their clients on a personal level.
Our solution: A deep discovery approach
The goal of deep discovery is to get to know clients personally. This may help enable you to anticipate their needs, offer tailored guidance, and provide support with both strategy and empathy.
We’ve created custom strategies and talking points, based on the six core drivers of a relationship:
- Background and interests: Creating a general background and personal interest framework around your client.
- Personal insights: Revealing your client's core values and strengthening your personal connection.
- Professional insights: Guiding your client and becoming a valuable member of their inner circle.
- Personal values: Helping clients manage their wealth and ultimately their legacy.
- Financial insights: Understanding the context of what the client has done with their investment portfolio and why.
- Relationship expectations: Establishing expectations to both meet and exceed your client’s expectations.
Deep discovery shouldn’t be something that just happens the first time you meet with a prospective client; we believe it should be an ongoing goal for the full duration of the financial professional-client relationship.
Ready to get to know your clients?
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Practice Management Center
Research, tools, and resources designed to help you benchmark your practice, build a reliable pipeline of new clients, generate efficiencies, and build your clients’ confidence.
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Grow your practice, optimize your team’s performance, and drive efficiencies in a complex environment with our research-based programs. -
Connect with your clients
Elevate your client interactions with the support of our time-tested client-management strategies, insights, research, and resources. -
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Important Information
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Image: atese / Getty
“The Power of Deep Discovery” is based on Invesco Global Consulting’s work with R.A. Prince & Associates, Inc. Russ Alan Prince, “The Question Guys” (Bret Nicholaus and Paul Lowrie) as well as the book, Wealth Management: The New Business Model for Financial Advisors, by Russ Alan Price and Hannah Shaw Grove, published by Penton Media (2003). Used with permission. Invesco Distributors, Inc. is affiliated with none of these parties.
The "Practice Innovation Index" program is based on Invesco Global Consulting's work with Cerulli Associates. Invesco Distributors, Inc. is affiliated with neither Cerulli Associates nor Cerulli, Inc.
This material and any referenced Invesco Global Consulting programs are for illustrative, informational and educational purposes. We make no guarantee that participation in any programs or utilization of their content will result in increased business for any financial professional. Invesco Global Consulting programs and services are offered via Invesco Distributors, Inc., the US distributor for Invesco Ltd.’s retail products. It is a wholly owned, indirect subsidiary of Invesco Ltd.
Opinions expressed are subject to change without notice. These opinions may differ from those of other Invesco investment professionals.
All data created by Invesco Global Consulting unless otherwise noted.
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